My name is David. I’m an essentialist, film maker, and freelance creative who wants to serve you with excellence. Welcome to my website, and enjoy your stay!

52 - Starting With Why And Leading From The Heart

52 - Starting With Why And Leading From The Heart


How Great Leaders Inspire Everyone To Take Action

This is part 1 of a 2 part review for the book called “Start With Why” by Simon Sinek. This book is about a naturally occurring pattern, a way of thinking, acting and communicating that gives some leaders the ability to inspire those around them.

There are leaders and there are those who lead. Leaders hold a position of power or influence. Those who lead inspire us. Whether individuals or organizations, we follow those who lead not because we have to, but because we want to. We follow those who lead not for them, but for ourselves.

Start With Why is a book for those who want to inspire others and for those who want to find someone to inspire them.

You’re going to love this high quality production. Stay tuned and subscribe for updates. Join me for an amazing journey. It’s a creative adventure that matters for people who care. You are worthy and I am here to serve you with excellence.

All leaders must have two things: they must have a vision of the world that does not exist and they must have the ability to communicate it. Our visions are the world we imagine, the tangible results of what the world would look like if we spent every day in pursuit of our WHY.
— Simon Sinek

Episode Guide

♡ My Prologue

2:28 Your Support

5:40 Book Begins - Epigraph 

6:30 Preface - The Power Of WHY

8:05 Why Start With WHY ?

Part 1 - A World That Doesn’t Start With WHY 

14:50 Carrots & Sticks

17:13 Fear

17:52 Aspirations

18:32 Peer Pressure

19:20 Manipulations Lead To Transactions Not Loyalty

20:35 Just Because It Works Doesn’t Make It Right

21:15 The Golden Circle

26:30 Apple

35:35 Not The Only Way Just One Way

36:52 This Is Not Opinion This Is Biology

39:10 Gut Decisions Don’t Happen In The Stomach

41:00 Difficulty Of Putting Feelings Into Words

48:40 It’s What You Can’t See That Matters

53:44 Clarity Discipline & Consistency

102:08 Keeping It In The Right Order

1:03:55 Manipulation & Inspiration 

1:07:07 Doing Business Is Like Dating

1:15:25 Three Degrees Of Certainty

1:19:12 End Book

♡ Epilogue

I share the story of the WHY with you as we are all on this journey together - to help build a world where the vast majority of people wake up inspired, feel safe at work, and return home at the end of the day feeling fulfilled.



Listener Financial Support

Please subscribe (IT’S FREE) to my show, leave a rating and review, and download the episodes from one of the platforms below. Your engagement and support really help a lot. Thank you!


Music: Tsuyo

By Flofilz

Listen more: Spotify

Courtesy of: Raido Juicy

I’m deeply grateful for the musical contributions in this show. The tracks are courtesy of a wide range of musicians and available from various record companies. They have been kind enough to allow me to use their artistry, and it's been an honor to showcase their vibes. To find the entire collection, visit this feature page here.

What makes a great leader? Management theorist Simon Sinek suggests, it's someone who makes their employees feel secure, who draws staffers into a circle of trust. But creating trust and safety - especially in an uneven economy - means taking on big responsibility.




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53 - Start With Why & Lead From The Heart part 2

53 - Start With Why & Lead From The Heart part 2

51 - Initiation: Winter Vibes | Seasons Greetings

51 - Initiation: Winter Vibes | Seasons Greetings